Understanding the steps to market means not just producing a product that is worthy for the marketplace, but also consistent in quality across batches. Best practices must be followed to ensure that the ingredients have been collected and/or grown ethically; manufacturing processes must be safe and adhere to applicable regulations; and record keeping must be accurately maintained.
Gèrald Le Gal and Connie Kehler share their experiences to help the audience find their place in this picture. This interactive day will help you understand how these principles apply to what you are doing now and what you intend on doing in the future.
Gérald Le Gal, Gourmet Sauvages
In 1993, Gerard Le Gal created Gourmet Sauvage Inc., a business dedicated to the harvest, processing and sale of wild foods in the retail and food industry markets. Today, the company markets more than 100 wild edibles. Le Gal has also published two books on wild edibles and co-hosted with his daughter a television series in Quebec on the subject. He has worked at developing the sector in Quebec, giving information sessions on NTFP’s in dozens of communities, by setting up an association of harvesters and entrepreneurs, by developing a training program for harvesters and by building links with government ministries.
Connie Kehler, Canadian Herb Spice and Natural Health Products Coalition
The Canadian Herb and Spice Natural Health Products Coalition is a voluntary group that was instrumental in developing and implementing a nationally recognized Good Agriculture Collection Practices (GACP) program for use by those in the specialty agriculture sector as well as those harvesting, processing and selling NTFPs. The program was developed working with the World Health Organization and key industry players throughout North America and Europe. The result is a comprehensive practice that helps industry (buyers, regulators, processors, and producers) ensure safety from collection to finished product. The GACPs are recognized internationally and have been approved by the Canadian Food and Inspection Agency (CFIA). Connie was one of six industry liaison members of the Natural Health Products Directorate where she led the development of the good manufacturing practices for natural health products. Connie has trained people across Canada and presented in Peru, Guatemala, France and China.